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Why Hiring a Wedding Planner is Essential

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June 25, 2024

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From the timeless event aesthetic you’re dreaming of—to the immersive experience you want to curate for your guests—the wedding you have in mind is bound to be a gathering for the ages. You know it’s not exactly something that can be pulled out of a hat…which is likely why you landed here in your search for the right wedding planner.

But here’s the thing: While you know wedding planning is a multifaceted, demanding project—you’re also smart, organized, and determined. So there might be one tempting thought you keep circling back to: Do you really need to hire a wedding planner, or can you just take matters into your own (incredibly capable) hands? The short answer: yes, you absolutely need to hire a wedding planner. Read on for four impossible-to-refute reasons why investing in an experienced wedding planner isn’t a luxury—but a must

1. YOU NEED AN EXPERT IN YOUR CORNER.

Wedding planners are experts in their craft—plain and simple. More so than just colour-palette enthusiasts who are great with spreadsheets and know how to cut a cake—the best wedding planners have an array of formal education and certifications under their belt, years of experience planning multifaceted events, and a network like no other (hello, incredible vendors you didn’t even know existed).

From answers to complicated etiquette questions you won’t find on the internet—to vendor connections, industry discounts, and an in-depth knowledge of hidden fees, surprises, and contractual clauses—what a wedding planner brings to the table truly can’t be quantified. Their knowledge, connections, and resources are invaluable and ultimately save you not just stress, but money. Oftentimes, saving budget on the front-end by not hiring a wedding planner can cause you to lose budget later on by getting locked into poor contracts, neglecting to ask important questions about your venue before you sign on the dotted line, or missing out on coveted industry connections.

2. THE LOGISTICS ARE SIMPLY TOO MUCH TO HANDLE ON YOUR OWN.

A wedding is a celebration—absolutely—but it’s also an incredibly complicated project that requires ongoing management, business savvy, pivoting, number-crunching, timeline-planning, and team-wrangling. You have to find the right venue, curate the right team of vendors, manage a large budget, and constantly stay on top of everything (and everyone) to ensure what you booked and paid for comes to life.

It’s a lot for someone who doesn’t have a day job—let alone a busy professional. An experienced wedding planner handles everything that would be keeping you up at night frustrated (and keeping you from remaining present and at-peace during this fleeting moment in time). When you make the choice to hire a wedding planner, you’re making the choice to enjoy your engagement—rather than to spend it overwhelmed, exhausted, and at your wits’ end wrangling vendors and Googling answers ad-nauseam. 

3. WEDDING PLANNERS PROVIDE INVALUABLE CREATIVE DIRECTION.

When you hire a wedding planner who’s also a wedding designer (which many are), you’re investing in a creative professional who will turn your event into a work of art. One of the biggest elements of a wedding that ‘wows’ is design. Whether you have your vision nailed, have some half-baked ideas in the works, or don’t even know where to begin—a wedding planner and designer can help you elevate your ideas to a place of pure artistry…or help you form them from the ground-up. They know which vendors are right for which aesthetics, have a multitude of fresh ideas that aren’t pinned and re-pinned (and re-pinned) all over Pinterest, and understand how to curate the kind of event design that speaks to your style, shares your story, and stirs emotions in your guests.

4. YOUR WEDDING PLANNER WILL SAVE THE DAY—MULTIPLE TIMES AND IN MULTIPLE WAYS.

When you think about whether or not to hire a wedding planner, you’re likely wondering, “Well, how likely are things to go wrong?” We all know a wedding planner is there for the major snafus. Think: a surprise windstorm, a vendor going out of business, flight delays and cancellations, a wedding-party member backing out at the last minute.

But here’s the thing: even if yours is one of the weddings where nothing major goes wrong, there will always be minor things that go awry along the way: a tux rental arriving in the wrong size, a family member forgetting to RSVP for their guest, the linens you love being backordered, your veil not sitting just right—the list goes on. A great wedding planner steps up to handle hiccups both minor and major throughout your entire planning journey. And on the day-of, she will do so without you even knowing things went off course. The benefit for you? You get to spend your wedding day doing what weddings are for: celebrating and soaking in the love that surrounds you.

Overall, there’s simply no question as to whether hiring a wedding planner is the right choice. Whether your event vision is full of grandeur and evocative experiences—or is one defined by intimacy and minimalism—a wedding planner is the one person who can guarantee it’s brought to life with expertise, grace, and, on your part, effortlessness.

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Have more burning questions about the art of wedding planning? Your answers have arrived. Learn the difference between wedding planning and wedding design right here. Not sure when to hire a wedding planner? Find out here.

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