Welcome to 2020! That means it’s ladies’ choice! Kids vs. no kids. Stay at home mom vs. working mom. Taking your husband’s last name or not. Getting married at all! It’s up to you, and I salute your choices no matter what.

Naming a wedding planning business, or any business in general for that matter, is like a lesson in dreaming with your eyes wide open: awkward and slightly uncomfortable. You have to try to picture your future and be aware of your 3, 5 even 10-year plans and think of a name that’s in-line with where you want to take the business. You have to ask yourself how the name you chose will impact the image of your business once you’ve started it.